Rachel Lee

Rachel’s the creative force behind every brand Neo Genesis puts out β€” and she’s helped over 100 clients with their brand throughout her career. She’s an artist and designer who makes “professional” and “weird” work together without even trying. She shows up in all black, treats everyone like a bro, and carries herself like a skater chic who squeals over cute things. Her dream is to make art that inspires people to be their boldest, messiest selves β€” and do that for a living.

Outside of work, she creates characters β€” strange, exaggerated, slightly unhinged little beings that each represent a different part of her personality. Beyond that, it’s EDM runs and being bossed around by Levi β€” the studio cat who genuinely thinks he’s in charge.

Matt Levenhagen
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