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Description:
In this solo episode, I'm back at it telling stories from my past. This is the story of how I first learned the power of systems and processes as a literal insurance salesman and how that carried over to my stint as a PPC advertiser, affiliate marketer, creating my own system and processes called “Campaign Blasting“.. to today running a web design agency and teams.
This is without a doubt one of my favorite topics BECAUSE I think it has a significant impact on any business or endeavor. Systems and processes working in concert can help your business or agency become more efficient, consistent, and streamlined. A system is a living thing.. everything under it can be iterated on and improved over time. It's a framework to help you continuously improve. Enjoy the episode!
THE MEAT OF IT!
- Introduction
- Systems Process experience back to when I'm in Insurance Business
- Sales Process – Taking Control
- Numbers Game
- Fast forward to doing Internet stuff
- Affiliate Marketing
- Paper Click Advertising
- Creating my own system
- merchant – product – audience
- testing & get better results
- consistent prediction of good results
- scaling & learning things
- Report turned to an Ebook Guide
- Campaign Blast Method
- My business today..
- agency stuffs
- systems we have inside our agency
- Marketing = Scary but a Good Problem
- Systems vs Process
- Buses and Trains Analogy
- How do you systemize your process..
- Your Product/Service to your client
- Getting from point A to Z
- Team communication process
- Documentation
- SOP's
- Hiring process
- Your Product/Service to your client
- Onboarding clients..
- The benefits of having a system and process in your business
- New Product teaser..
LISTEN TO THE EPISODE BELOW!
Check out these related Episodes:
- Episode 27: Discovering Your Competitive Advantage & Defining What You Do
- Episode 24: Building Your Business via Good Storytelling
- Episode 15: Generating Product or Service Ideas .. And Letting them Simmer.
